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Why Ford is Adding 4 New SUVs to an Already Busy SUV Lineup

At the 2016 Chicago Auto Show this month, Ford Motor Company announced plans to introduce four new SUVs to the global market by 2020.

So, what are they doing? Didn't you just see four or five different models of new Ford SUVs in our Clovis, NM inventory?

Answer: yes, you did.

However, Business Insider explains that the SUV is the hottest selling segment in the automotive industry. Millennials starting families have a strong preference for SUVs and crossovers.

Ford's vice president of Marketing, Sales, and Service goes on to explain, "As members of the 80-million-strong millennial age group enter their prime child-rearing years, a leading indicator of more SUV sales, nearly 80 million aging baby boomers continue to prefer their SUVs. It's a demographic double whammy and it all points to one thing - more SUVs for the foreseeable future."

You heard it from the source: look for more SUVs joining our new inventory at Hamilton Big Country Ford.

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